Privacy Policy

Privacy Policy

GENERAL ASSUMPTIONS

BEOFLOW IS AN ONLINE HEALTH AND FITNESS PLATFORM THAT CENTRALIZES THIRD-PARTY BIOMONITORING SERVICES AND DEVICES. IT DOES THIS VIA THE WEBSITE BEOFLOW.COM, AND THE IOS AND ANDROID APP, BEOFLOW.

TO PROVIDE ITS SERVICES, BEOFLOW COLLECTS AND ANALYZES SPECIFIC USER DATA AS DESCRIBED IN THIS PRIVACY POLICY.

WE RECOMMEND THAT YOU READ THIS POLICY CAREFULLY BEFORE USING BEOFLOW SERVICES AND CHECK THIS POLICY REGULARLY FOR CHANGES AND AMENDMENTS. IF YOU HAVE ANY QUESTIONS ABOUT THIS PRIVACY POLICY, PLEASE FEEL FREE TO CONTACT US THROUGH OUR HELP CENTER.

BY REGISTERING WITH BEOFLOW AND USING BEOFLOW’S SERVICES, YOU AGREE TO THE COLLECTION, PROCESSING, AND USE OF YOUR PERSONAL DATA AS SET OUT IN THIS PRIVACY POLICY. PLEASE BE AWARE THAT USERS MAY WITHDRAW CONSENT, HOWEVER, NON-ACCEPTANCE OF THIS POLICY MIGHT RESULT IN YOU ARE BEING UNABLE TO USE THE SERVICES AND/OR

HOW DO WE COLLECT YOUR DATA?

YOU DIRECTLY PROVIDE BEOFLOW WITH MOST OF THE DATA WE COLLECT. WE COLLECT AND PROCESS DATA WHEN YOU:

REGISTER ONLINE WITH OUR SERVICE.
VOLUNTARILY COMPLETE A RECOVERY OR ACTIVITY SURVEY.
USE OR VIEW OUR WEBSITE VIA YOUR BROWSER’S COOKIES.
CONTACT OUR SALES OR SUPPORT TEAMS VIA OUR INTEGRATED CHAT BUBBLE.
CHANGE OR UPDATE YOUR USER SETTINGS.
CONNECT A BIOTRACKER OR NOTIFICATION INTEGRATION TO OUR ACCOUNT.
INITIATE A SUBSCRIPTION AND REGISTER A PAYMENT METHOD WITH US.

WHAT DATA DO WE COLLECT?

PERSONAL INFORMATION (“PI”)

PERSONAL IDENTIFICATION DATA SUCH AS, BUT NOT LIMITED TO, THE USER’S NAME, EMAIL ADDRESS, TELEPHONE NUMBER, AND DEMOGRAPHIC INFORMATION, INCLUDING AGE, GENDER, AND COUNTRY OF ORIGIN. PLEASE NOTE THAT A RECORD OF ANY UPDATES OR CHANGES MADE TO THIS DATA WILL BE RETAINED. FOR FURTHER INFORMATION RELATING TO HOW THIS DATA IS PROCESSED PLEASE SEE SECTION 5.

CONSUMER HEALTH INFORMATION (“CHI”)

PERSONAL HEALTH DATA IS COLLECTED FROM THIRD-PARTY PERIPHERAL SERVICES, SUCH AS, BUT NOT LIMITED TO, HEART RATE METERS, SLEEP TRACKERS, WEARABLES AND OTHER SPORTS DEVICES. THIS INCLUDES HEALTH AND FITNESS DATA COLLECTED BY SUPPORTED BIOMONITORS, SUCH AS HEART RATE, RESPIRATORY RATE, HEART RATE VARIABILITY, SLEEP DURATION AND QUALITY, MUSCLE PAIN, CADENCE, POWER, DISTANCE, GPS LOCATION AND SPEED. CHI ALSO INCLUDES ANY DATA PROVIDED THROUGH THE SERVICE’S FORMS OR AUTOMATED INTERACTIONS. FOR FURTHER INFORMATION RELATING TO HOW THIS DATA IS PROCESSED PLEASE SEE SECTION 6.

DERIVATIVE DATA

INFORMATION OUR SERVERS AUTOMATICALLY COLLECT WHEN THE USER ACCESSES THE BEOFLOW WEBSITE OR APP, SUCH AS YOUR IP ADDRESS, BROWSER TYPE, OPERATING SYSTEM, ACCESS TIMES, SESSION KEYS, AND THE PAGES YOU HAVE VIEWED DIRECTLY BEFORE AND AFTER ACCESSING THE SITE. THIS DATA IS COLLECTED SOLELY FOR SITE ANALYTICS.

FINANCIAL DATA

FINANCIAL INFORMATION RELATED TO THE USER’S PAYMENT METHOD (EG, VALID CREDIT CARD NUMBER, CARD BRAND, EXPIRATION DATE, BILLING ADDRESS) IS VOLUNTARILY PROVIDED BY THE USER UPON ACCOUNT SUBSCRIPTION. ALL FINANCIAL INFORMATION IS STORED AND PROCESSED BY OUR ONLINE PAYMENT PROVIDER, STRIPE. YOU ARE ENCOURAGED TO REVIEW THEIR PRIVACY POLICY AND CONTACT THEM DIRECTLY FOR RESPONSES TO PAYMENT-RELATED QUESTIONS.

PERSONAL DEVICE DATA

DEVICE INFORMATION ABOUT THE USER’S MOBILE DEVICE AND CHOSEN BIOTRACKER INTEGRATION, INCLUDING DEVICE ID, MODEL, MANUFACTURER, AND INFORMATION ABOUT THE LOCATION OF YOUR DEVICE.

THIRD-PARTY DATA

INFORMATION FROM THIRD PARTIES, SUCH AS PERSONAL INFORMATION OR NETWORK FRIENDS IF YOU CONNECT YOUR ACCOUNT TO THE THIRD PARTY AND GRANT THE SITE PERMISSION TO ACCESS THIS INFORMATION.

DATA FROM CONTESTS, GIVEAWAYS, AND SURVEYS

PERSONAL AND OTHER INFORMATION YOU MAY PROVIDE WHEN ENTERING CONTESTS OR GIVEAWAYS AND/OR RESPONDING TO SURVEYS.

CONSENT DATA

IN COMPLIANCE WITH LEGAL OBLIGATIONS, WE ARE MANDATED TO MAINTAIN A COMPREHENSIVE RECORD OF ALL INSTANCES WHEREIN USERS GRANT THEIR CONSENT TO OUR PRIVACY POLICY, COOKIES, TERMS OF SERVICE, AGENT ACCESS, AND BIOTRACKER INTEGRATION.

WHY DOES BEOFLOW COLLECT YOUR DATA

BEOFLOW GATHERS THE DATA MENTIONED IN SECTION 3 WITH THE AIM OF ENHANCING AND DELIVERING OUR HIGHLY PERSONALIZED SERVICE. THIS DATA INCLUDES PERSONAL INFORMATION (“PI”) AND CONSUMER HEALTH DATA (“CHI”), WHICH ARE ESSENTIAL FOR US TO PROVIDE OUR SERVICES THROUGH BOTH THE WEBSITE AND THE APP, SERVING THE PURPOSES OUTLINED IN SECTIONS 5 AND 6.

USE OF YOUR PI INFORMATION

ACQUIRING PERSONAL INFORMATION PERTAINING TO YOUR PROFILE ALLOWS US TO DELIVER A SEAMLESS, PRODUCTIVE, AND TAILORED EXPERIENCE. SPECIFICALLY, WE WILL UTILIZE THE DATA COLLECTED ABOUT YOU THROUGH THE SITE OR SERVICE TO:

ADMINISTER PROMOTIONS AND CONTESTS.
ASSIST LAW ENFORCEMENT AND RESPOND TO SUBPOENAS.
COMPILE ANONYMOUS AND AGGREGATED STATISTICAL DATA AND ANALYSIS FOR INTERNAL USE OR PUBLICATION WITH THIRD PARTIES.
CREATE, MANAGE, AND PERFORM MAINTENANCE ON YOUR ACCOUNT.
DELIVER TARGETED ADVERTISING, COUPONS, NEWSLETTERS, AND OTHER INFORMATION REGARDING PROMOTIONS AND THE SITE AND SERVICE TO YOU.
CONTACT YOU REGARDING YOUR ACCOUNT OR ORDER.
ENABLE USER-TO-USER COMMUNICATIONS.
FULFILL AND MANAGE PURCHASES, ORDERS, PAYMENTS, AND OTHER TRANSACTIONS RELATED TO THE SITE AND SERVICE.
INCREASE THE EFFICIENCY AND OPERATION OF THE PRODUCT AND THE SERVICE.
MONITOR AND ANALYZE USAGE AND TRENDS TO IMPROVE YOUR EXPERIENCE WITH THE SITE AND THE SERVICE.
NOTIFY YOU OF UPDATES TO THE SITE AND THE SERVICE.
OFFER NEW PRODUCTS, SERVICES, AND RECOMMENDATIONS TO YOU.
PERFORM OTHER NECESSARY BUSINESS ACTIVITIES.
PREVENT FRAUDULENT TRANSACTIONS, MONITOR AGAINST THEFT, AND PROTECT AGAINST CRIMINAL ACTIVITY.
PROCESS PAYMENTS AND REFUNDS.
REQUEST FEEDBACK AND CONTACT YOU ABOUT YOUR USE OF THE SITE AND THE SERVICE.
RESOLVE DISPUTES
TROUBLESHOOT PROBLEMS.
RESPOND TO PRODUCT AND CUSTOMER SERVICE REQUESTS.

USE OF YOUR CONSUMER HEALTH DATA

THE USE OF OUR SERVICE AND ASSOCIATED PRODUCTS IS DEPENDENT ON COLLECTING YOUR CONSUMER HEALTH DATA (CHI) THROUGH INTEGRATIONS WITH THIRD-PARTY PERIPHERALS, SERVICES, AND SOFTWARE. AS PART OF THE SERVICE, YOU HAVE THE OPTION TO AUTHORIZE US TO ACCESS YOUR CHI FROM THIRD-PARTY SOURCES THROUGH AN INFORMED AUTHENTICATION PROCESS TO PROVIDE BEOFLOW WITH YOUR HEALTH AND FITNESS DATA. THIS DATA WILL BE USED FOR THE FOLLOWING PURPOSES:

TO DELIVER PERSONALIZED HEALTH AND FITNESS METRICS, WE UTILIZE THE BIOMETRIC DATA COLLECTED FROM EACH USER, ENSURING TAILORED INSIGHTS FOR INDIVIDUAL HEALTH PROFILES.
TO ENHANCE THE USER EXPERIENCE, OUR PLATFORM UTILIZES BIOMETRIC DATA RECORDED TO PROVIDE PERSONALIZED HEALTH RECOMMENDATIONS AND INTERVENTIONS. THESE SUGGESTIONS ARE TAILORED TO THE INDIVIDUAL’S UNIQUE HEALTH PROFILE, OFFERING VALUABLE INSIGHTS AND GUIDANCE TO SUPPORT THEIR WELL-BEING AND FITNESS JOURNEY.
TO COMPILE ANONYMIZED AND AGGREGATED DATA FOR THE PURPOSE OF CONDUCTING ANALYSIS AND RESEARCH AND PUBLICATIONS. IT IS IMPORTANT TO EMPHASIZE THAT THIS DATA DOES NOT PERTAIN TO ANY PARTICULAR INDIVIDUAL OR REVEAL ANY PERSONALLY IDENTIFIABLE INFORMATION. ITS SOLE PURPOSE IS TO ENABLE THE OBSERVATION OF TRENDS ACROSS OUR PLATFORM.
WE MAY ANALYZE DE-IDENTIFIED CHI AND PI FOR THE PURPOSE OF IMPROVING THE WEBSITE AND THE SERVICE. WE WILL LIMIT OUR USE OF DE-IDENTIFIED PI AND CHI TO THAT ALLOWED UNDER DPR LAWS.

WHO ELSE HAS ACCESS TO YOUR DATA?

YOUR DATA IS INTENDED SOLELY FOR YOUR PERSONAL VIEWING ONLY; HOWEVER, IN CERTAIN CIRCUMSTANCES, THE FOLLOWING PARTIES MAY BE GIVEN ACCESS TO YOUR DATA.

7.1 BEOFLOW – ON PLATFORM

7.1.1 BEOFLOW REPRESENTATIVES, INCLUDING MANAGEMENT, CUSTOMER SUPPORT, DEVELOPERS, AND DATA SCIENTISTS MAY ACCESS YOUR CHI AND PI DATA IN CIRCUMSTANCES WHERE THERE IS A LEGITIMATE NEED IN ORDER TO MAINTAIN THE FUNCTION OF THE SERVICE. WE MAINTAIN LOGS OF ACCESS TO USER DATA AND REGULARLY REVIEW THIS DATA FOR ABNORMAL ACTIVITY.
7.1.2 YOU MAY VOLUNTARILY SHARE YOUR CHI DATA UNDER INFORMED CONSENT WITH YOUR CHOSEN HEALTHCARE PROFESSIONAL, COACH, TRAINER, OR A THIRD PARTY OF YOUR CHOOSING. BE AWARE THAT BEOFLOW DOES NOT GUARANTEE SECURITY AND TAKES NO RESPONSIBILITY FOR THE SHARING OF CHI DATA AFTER BEING SHARED WITH OTHER USERS OF THE SERVICE. THIS APPLIES TO BOTH HEALTHCARE PROFESSIONALS AND FELLOW USERS.
7.1.3 DATA WILL BE ANONYMIZED AND AGGREGATED TO CONDUCT PLATFORM-WIDE ANALYTICS AND OBSERVATIONS. PLEASE NOTE THAT YOUR INDIVIDUAL CHI OR PI WILL NOT BE SHARED. ONLY CUMULATIVE STATISTICS WILL BE USED TO PUBLISH RESULTS AND STATISTICS RELATING TO GENERAL TRENDS ACROSS THE USER BASE.

7.2 STRIPE – ONLINE PAYMENT PROVIDER
AT BEOFLOW, WE USE STRIPE, A SECURE THIRD-PARTY PAYMENT PROCESSOR TO HANDLE ALL TRANSACTIONS. WHEN YOU MAKE A PURCHASE, STRIPE COLLECTS AND PROCESSES YOUR PERSONAL DATA (NAME, EMAIL ADDRESS, BILLING AND SHIPPING ADDRESSES), AND FINANCIAL INFORMATION (CREDIT CARD NUMBER, BANK ACCOUNT INFORMATION), AND TRANSACTION DATA (AMOUNT, DATE, TIME). THIS INFORMATION IS USED SOLELY FOR PROCESSING YOUR PAYMENT, PREVENTING FRAUD, AND ENSURING TRANSACTION SECURITY. STRIPE ADHERES TO STRICT DATA PROTECTION STANDARDS AND USES ADVANCED ENCRYPTION TO SAFEGUARD YOUR INFORMATION. BEOFLOW DOES NOT STORE YOUR PAYMENT INFORMATION; IT IS SECURELY TRANSMITTED TO STRIPE, WHICH HANDLES YOUR DATA IN ACCORDANCE WITH ITS OWN PRIVACY POLICY. YOU ARE ENCOURAGED TO REVIEW STRIPE’S PRIVACY POLICY FROM TIME TO TIME.

7.3 ZENDESK – CUSTOMER SUPPORT
AT BEOFLOW, WE USE ZENDESK, A CUSTOMER SUPPORT PLATFORM, TO MANAGE OUR CUSTOMER SERVICE INQUIRIES AND SUPPORT REQUESTS. ZENDESK COLLECTS AND PROCESSES PERSONAL INFORMATION SUCH AS YOUR NAME, EMAIL ADDRESS, AND ACCOUNT ID. THIS INFORMATION IS USED SOLELY FOR THE PURPOSE OF PROVIDING YOU WITH CUSTOMER SUPPORT, RESOLVING ISSUES, AND IMPROVING OUR SERVICES. ZENDESK ADHERES TO STRICT DATA PROTECTION STANDARDS TO ENSURE THE SECURITY AND PRIVACY OF YOUR INFORMATION. BEOFLOW DOES NOT SHARE YOUR NAME, EMAIL ADDRESS, OR ACCOUNT ID WITH ANY OTHER THIRD PARTIES, AND IT IS ONLY USED FOR THE PURPOSES DESCRIBED ABOVE.

7.4 MONEYBIRD – INVOICING
AT BEOFLOW, WE USE MONEYBIRD, AN ACCOUNTING SOFTWARE, TO MANAGE OUR FINANCIAL RECORDS AND TRANSACTIONS. MONEYBIRD COLLECTS AND PROCESSES YOUR NAME AND EMAIL ADDRESS. THIS INFORMATION IS USED SOLELY FOR ACCOUNTING PURPOSES, INCLUDING INVOICING AND FINANCIAL REPORTING. MONEYBIRD ADHERES TO STRICT DATA PROTECTION STANDARDS TO ENSURE THE SECURITY AND PRIVACY OF YOUR INFORMATION. BEOFLOW DOES NOT SHARE YOUR NAME OR EMAIL ADDRESS WITH ANY OTHER THIRD PARTIES, AND IT IS ONLY USED FOR THE PURPOSES DESCRIBED ABOVE.

HOW DO WE STORE YOUR DATA?

USER DATA IS SECURELY STORED ON PRIVATELY HOSTED SERVERS AND IS PROTECTED BY A NUMBER OF SECURITY MEASURES. SOME OF THOSE METHODS INCLUDE BLIND ENCRYPTION, SECURE SOCKET LAYERS, AUTHENTICATION PROCESSES, AND NON-DISCLOSURE AGREEMENTS. IF A DATA BREACH COMES TO OUR ATTENTION, WE WILL INVESTIGATE THE EXTENT OF THE BREACH AND INFORM YOU PROMPTLY VIA EMAIL. PLEASE BE AWARE THAT YOUR DATA WILL BE RETAINED AS LONG AS YOU MAINTAIN AN ACCOUNT WITH US.

MARKETING

UPON ACCOUNT CREATION, THE USER CAN OPT-IN TO RECEIVE MARKETING COMMUNICATIONS TAILORED TO THEIR PREFERENCES. THE USER CAN OPT OUT OF RECEIVING MARKETING COMMUNICATIONS FROM US AT ANY TIME BY CLICKING THE UNSUBSCRIBE LINK LOCATED AT THE BOTTOM OF OUR MARKETING EMAILS. WE ALSO USE THE USER’S PERSONAL DATA TO TAILOR THE MARKETING COMMUNICATIONS WE SEND. WE MAY SEND DIFFERENT TYPES OF MARKETING COMMUNICATIONS DEPENDING ON YOUR INTERESTS AND ACTIVITY DATA. WE WILL NEVER SHARE THE USER’S PERSONAL DATA WITH 3RD PARTY ADVERTISING COMPANIES.

WHAT ARE YOUR DATA PROTECTION RIGHTS

BEOFLOW WOULD LIKE TO MAKE SURE YOU ARE FULLY AWARE OF ALL YOUR DATA PROTECTION RIGHTS. EVERY USER IS ENTITLED TO THE FOLLOWING:

THE RIGHT TO ACCESS – YOU HAVE THE RIGHT TO REQUEST BEOFLOW FOR COPIES OF YOUR PERSONAL DATA. WE MAY CHARGE YOU A SMALL FEE FOR THIS SERVICE.
THE RIGHT TO RECTIFICATION – YOU HAVE THE RIGHT TO REQUEST THAT BEOFLOW CORRECT ANY INFORMATION YOU BELIEVE IS INACCURATE. YOU ALSO HAVE THE RIGHT TO REQUEST BEOFLOW TO COMPLETE THE INFORMATION YOU BELIEVE IS INCOMPLETE.
THE RIGHT TO ERASURE – YOU HAVE THE RIGHT TO REQUEST THAT BEOFLOW ERASE YOUR PERSONAL DATA, UNDER CERTAIN CONDITIONS.
THE RIGHT TO RESTRICT PROCESSING – YOU HAVE THE RIGHT TO REQUEST THAT BEOFLOW RESTRICT THE PROCESSING OF YOUR PERSONAL DATA, UNDER CERTAIN CONDITIONS.
THE RIGHT TO OBJECT TO PROCESSING – YOU HAVE THE RIGHT TO OBJECT TO BEOFLOW PROCESSING YOUR PERSONAL DATA, UNDER CERTAIN CONDITIONS.
THE RIGHT TO DATA PORTABILITY – YOU HAVE THE RIGHT TO REQUEST THAT BEOFLOW TRANSFER THE DATA THAT WE HAVE COLLECTED TO ANOTHER ORGANIZATION OR DIRECTLY TO YOU, UNDER CERTAIN CONDITIONS.
IT IS IMPORTANT TO NOTE, HOWEVER, THAT CHANGES MADE TO THE PROCESSING OF YOUR DATA MAY COMPROMISE THE QUALITY OF THE SERVICE PROVIDED. IF YOU MAKE A REQUEST, WE HAVE ONE MONTH TO RESPOND TO YOU. IF YOU WOULD LIKE TO EXERCISE ANY OF THESE RIGHTS, PLEASE CONTACT US AT OUR EMAIL ADDRESS LISTED BELOW.
PRIVACY POLICIES OF CONNECTED SERVICES – THE BEOFLOW WEBSITE CONTAINS LINKS TO OTHER WEBSITES AND SERVICES. OUR PRIVACY POLICY APPLIES ONLY TO OUR WEBSITE AND SERVICE, IF YOU FOLLOW A LINK TO ANOTHER WEBSITE, WE ADVISE YOU READ THEIR PRIVACY POLICY AND TERMS OF SERVICE.

ACCOUNT DELETION

IF YOU WISH TO DELETE YOUR BEFLOW OR BEOLIFT ACCOUNT, PLEASE EMAIL [email protected] FROM THE EMAIL ADDRESS ASSOCIATED WITH YOUR ACCOUNT. IN YOUR EMAIL, SPECIFY WHICH APP YOU ARE USING (BEFLOW OR BEOLIFT), AND PROVIDE YOUR NAME AND THE REASON FOR YOUR REQUEST.

WHEN YOUR REQUEST IS APPROVED, YOUR USER ID WILL BE DELETED FROM OUR DATABASE, SEVERING ALL CONNECTIONS WITH YOUR CONSUMER HEALTH DATA. PLEASE NOTE THAT, DUE TO DATA RETENTION REGULATIONS, YOUR DE-IDENTIFIED CONSUMER HEALTH DATA MUST BE RETAINED INDEFINITELY.

CHANGES TO OUR PRIVACY POLICY

BEOFLOW KEEPS ITS PRIVACY POLICY UNDER REGULAR REVIEW AND PLACES ANY UPDATES ON THIS WEB PAGE. THIS PRIVACY POLICY WAS LAST UPDATED ON 12/07/24.

HOW TO CONTACT US

IF YOU HAVE ANY QUESTIONS ABOUT BEOFLOW’S PRIVACY POLICY, THE DATA WE HOLD ON TO YOU, OR YOU WOULD LIKE TO EXERCISE ANY OF YOUR DATA PROTECTION RIGHTS, PLEASE DO NOT HESITATE TO CONTACT US VIA THE EMAIL [email protected]

Address:

Dalhuysenstraat 10-50

8448 EW, Heerenveen

The Netherlands